Images... ?

 Image from my Stencil membership

Over my lifetime, whether on the television or theater, I think I've seen most John Wayne films. On DVD, we own quite a few, my favorites being Hondo and Red River. They have all the important ingredients for me-- love, discussions of the importance of honesty, courage, a clear depiction of the need sometimes to change, stirring soundtracks, big sky, desert landscapes, often humor; and of course, John Wayne as a powerful figure for right-- at least eventually.

 

Also, as did a lot of his films, there were strong female counter punchers to him (love that in the books I write also). Although today, there are some counter punchers to claim these were not good films, and he was not a good hero. 

 

The thing was in those films, you never had to worry if the good guy will win. Mostly when they are over, they leave the viewer a satisfied feeling. Did we think they really happened? Not likely. It's the emotional uplift that they provided versus too often a world without any feel good about what has happened-- no happily ever after or it all working out as we might wish.

There are also some problems with them if you look deeper. One is that we can mistake image for reality. John Wayne walked or rode onto the screen and instantly you knew he could not only be trusted to be who he said he was but that he could take care of whatever had gone wrong. Might take him some time, but he'd get you there. This is great for entertainment but what happens when you take it into real life?

Politically you can end up with the need for politicians to have an image that people vote for more than the actual person. Some is due to the need for instant sound bites and, at least these days, people's lack of patience with serious messages. We want to feel good and a lengthy discussion of policy isn't going to cut it. 

 

So, we can get a guy, who looks good in a tuxedo, can deliver a rousing speech, maybe written for him, but who cares. Maybe it's a woman in a designer suit, with a big smile, good makeup, and a promise of joy without much discussion of issues for either.

 

Or maybe the image wears a Stetson,  cowboy boots, buys himself a ranch, rides around in a pickup, cuts brush (never mind if it would've been better off not being cut), and you got a cowboy. It doesn't matter if he doesn't have a cow, has no idea which side of the horse to mount from. He presents the image, and what does cowboy mean to Americans?  To a lot of us, especially elders, it can mean John Wayne.

 

The John Wayne image worked, with his stories set in the West, righting wrongs, a code of ethics, a man of his word. Did the candidate with the image have any of those qualities? Most likely they don't have to have them. It's the illusion, male or female. Voters don't go deep enough in past records to find out if what is being presented is all image, that they may never have lived up to. Research and policy papers take too long and aren't fun. People, including reporters, get carried away with image. It satisfies something in us.

 

Images have long been with us, but are more easily portrayed with social media, which spreads those images. This one is ugly and fat. Even if they are not, the insults travel with them. That one is lovely and slickly dressed. Does that relate to anything but image?

Some politicians try to create an image that they don't really fit. They're a war hero, though maybe never in a war. That approach doesn't always lead to success with Americans if the real life doesn't fit it. But sometimes, connecting with these politicians seems to matter more with Americans than their actual policies. Would you like a beer with him or her, is the key and usually about an image.

This goes beyond politics to who we trust in our personal lives. A young woman goes to a bar, a guy has a square jaw, is cute, seems nice and she trusts him. What he truly is she has no idea as she barely knows him. It's all about image, and Ted Bundy projected a good looking guy until he got the girl in his power when what he truly was became obvious, and it was too late.

 

Another problem with images is when we get caught up in them for ourselves. Do we have to fit an image, created by the culture, that is not who we truly are? That can mean how we dress, wear our hair, jobs, hobbies, friends we choose, books we read, etc. Images might seem like a short cut, but are they to a real life?

Another problem with some of the John Wayne films (much as I love 'em) is that they too often present a simplistic solution to problems-- either a fistfight or guns (if it's an uppity lady, spanking will do). It is fun to watch those films, and I wait for the action like everybody else; but if we buy into that as a real solution, we will not only damage our personal lives (could end up in jail) but also get talked into wars that have no real purpose beyond looking like we are at least doing something.

 

As a writer, I come up against the image problem in writing my books. Did I buy into an image for the hero or heroine, which doesn't match real life? Most readers are looking for some escapism in the choices for books, but if a character comes across as cardboard, that doesn't satisfy the rest of their need in reading, which is inspiration.

What's the answer to the image thing where it comes to our lives, voting, choosing of partners? I think mainly it's recognizing image when we see it and understanding it is superficial and an illusion which may or may not have substance behind it. Real heroes and villains don't come so conveniently packaged.

Creating a book trailer-- hopefully

 

November sunset from Casa Espiritu

When someone writes a book (I've written 30 with one still on the way), that's half the job, the rest (and maybe more) is marketing it through ads and other ways to get that book seen. That doesn't even mean bought as if it's not seen first, it won't be bought. The ads cost money, require some creativity, and can be fruitful... or not so much. It's also possible to write about it in various social media sites, which may or may not work out for sales.

Are sales that important? They are for those who want to be a full-time author without a second job. But even when writing as someone who loves doing it, there is a satisfaction with a sale. It enables paying for other elements of getting it seen and also just the enjoyment of knowing someone appreciated the writer's work. Writing can be a lonely job and seeing that a reader enjoyed a work through a purchase or review can be a connection that keeps that writer going.

There is another way to get a book seen-- book trailers. It is probably a lot less known or used.There are two kinds. One has the author talking about the book, usually 3 minutes but can vary depending on the money put into it. How long will vary on how interesting a discussion and where it's set.

A second type of book trailer, usually lasting a minute, with images, takes three things. First the images, which are usually purchased for the project or earlier feeling they might be of use someday. Some writers can pay for actors to portray some of their plot. In a subject trailer, there is also music. The creator needs royalty free music and images. My music for videos came mostly from JewelBeat, which is no longer active. What is it about the internet that nothing stays the same.  In my case, the rights were under Properties, royalty free, and found on my desktop. I listened to them and chose one that fit.

This trailer was for a book that had been out for a while, but I'd changed the title because the original one was potentially confusing to readers. The process I used is not the only one,possible. I have not watched a lot of book trailers, but I found a pattern that worked for me, cost very little money (other than that which I'd already put out off and on), and got across the key points I hoped to have in my stories. Without giving away the whole plot.

Creating the trailer itself seemed like it'd be easy as it had been before. I wanted it to depict the characters, their issues, and the overall theme. This book had a supernatural element, which made it fun to work with putting backgrounds to the characters. Usually the backgrounds are my photos and in this case in the area where the book was set-- Arizona. Some had been been purchased earlier.

A major oops came when I read that Picasa3, where I can created all my trailers, had been discontinued years ago. It no longer connected to the Internet as it didn't work with the Cloud... What!!! Dang internet and its constant upgrading. I had never used the Cloud but did need to send trailers to sites from my desktop and memory cards.

I still had Picasa3 on my computer but something was different, and I went looking for other video making sources. Nothing was easy enough for this Luddite. I went back to studying Picasa3 and found certain familiar areas.  Might it still work?

Getting my images in a Picasa folder was my first problem. From a standpoint of not thinking so much about the election, since this trailer problem all began on Tuesday, it had some advantages as a distraction. Staying busy with a creative- if frustrating- process took me away from the country's issues. It also helps that I don't watch any television.

I was still unsure that I could use Picasa3 and then I found more of the tools I used to use. With text on the images, it looked good. It went to YouTube perfectly.

Then came more frustration, a grammar error that I didn't discover until the trailer was out there. I debated leaving it but knew it'd bug me. I finally redid it, frustrated again with how it was to get the trailer into my blogger site for trailers. That problem was the Luddite in action again, and easily fixed.

There was one more discovery to pass on with anyone interested in creating their own trailers. Picasa3 is still available thanks to Google. It cannot directly send a trailer to various sites, but once it's on a desktop, it could be sent to YouTube where it is seemingly instantly ready to share. Best of all for Picasa3 is it's free. I though had my own version, which was still functional for creating.

At YouTube, the trailer is:  https://www.youtube.com/watch?v=9Xp39filv44

At my Trailer Blog: http://rainydaytrailers.blogspot.com/2024/11/capturing-wolf.html This channel has many of my trailers-- some older versions not as good. I've learned as I've gone.

 

For a Kindle version of the book: https://www.amazon.com/dp/B01KDCI9VG  It also has a paperback with the old title. I might order the new version but for now I've had enough frustration.