Creating a book trailer-- hopefully

 

November sunset from Casa Espiritu

When someone writes a book (I've written 30 with one still on the way), that's half the job, the rest (and maybe more) is marketing it through ads and other ways to get that book seen. That doesn't even mean bought as if it's not seen first, it won't be bought. The ads cost money, require some creativity, and can be fruitful... or not so much. It's also possible to write about it in various social media sites, which may or may not work out for sales.

Are sales that important? They are for those who want to be a full-time author without a second job. But even when writing as someone who loves doing it, there is a satisfaction with a sale. It enables paying for other elements of getting it seen and also just the enjoyment of knowing someone appreciated the writer's work. Writing can be a lonely job and seeing that a reader enjoyed a work through a purchase or review can be a connection that keeps that writer going.

There is another way to get a book seen-- book trailers. It is probably a lot less known or used.There are two kinds. One has the author talking about the book, usually 3 minutes but can vary depending on the money put into it. How long will vary on how interesting a discussion and where it's set.

A second type of book trailer, usually lasting a minute, with images, takes three things. First the images, which are usually purchased for the project or earlier feeling they might be of use someday. Some writers can pay for actors to portray some of their plot. In a subject trailer, there is also music. The creator needs royalty free music and images. My music for videos came mostly from JewelBeat, which is no longer active. What is it about the internet that nothing stays the same.  In my case, the rights were under Properties, royalty free, and found on my desktop. I listened to them and chose one that fit.

This trailer was for a book that had been out for a while, but I'd changed the title because the original one was potentially confusing to readers. The process I used is not the only one,possible. I have not watched a lot of book trailers, but I found a pattern that worked for me, cost very little money (other than that which I'd already put out off and on), and got across the key points I hoped to have in my stories. Without giving away the whole plot.

Creating the trailer itself seemed like it'd be easy as it had been before. I wanted it to depict the characters, their issues, and the overall theme. This book had a supernatural element, which made it fun to work with putting backgrounds to the characters. Usually the backgrounds are my photos and in this case in the area where the book was set-- Arizona. Some had been been purchased earlier.

A major oops came when I read that Picasa3, where I can created all my trailers, had been discontinued years ago. It no longer connected to the Internet as it didn't work with the Cloud... What!!! Dang internet and its constant upgrading. I had never used the Cloud but did need to send trailers to sites from my desktop and memory cards.

I still had Picasa3 on my computer but something was different, and I went looking for other video making sources. Nothing was easy enough for this Luddite. I went back to studying Picasa3 and found certain familiar areas.  Might it still work?

Getting my images in a Picasa folder was my first problem. From a standpoint of not thinking so much about the election, since this trailer problem all began on Tuesday, it had some advantages as a distraction. Staying busy with a creative- if frustrating- process took me away from the country's issues. It also helps that I don't watch any television.

I was still unsure that I could use Picasa3 and then I found more of the tools I used to use. With text on the images, it looked good. It went to YouTube perfectly.

Then came more frustration, a grammar error that I didn't discover until the trailer was out there. I debated leaving it but knew it'd bug me. I finally redid it, frustrated again with how it was to get the trailer into my blogger site for trailers. That problem was the Luddite in action again, and easily fixed.

There was one more discovery to pass on with anyone interested in creating their own trailers. Picasa3 is still available thanks to Google. It cannot directly send a trailer to various sites, but once it's on a desktop, it could be sent to YouTube where it is seemingly instantly ready to share. Best of all for Picasa3 is it's free. I though had my own version, which was still functional for creating.

At YouTube, the trailer is:  https://www.youtube.com/watch?v=9Xp39filv44

At my Trailer Blog: http://rainydaytrailers.blogspot.com/2024/11/capturing-wolf.html This channel has many of my trailers-- some older versions not as good. I've learned as I've gone.

 

For a Kindle version of the book: https://www.amazon.com/dp/B01KDCI9VG  It also has a paperback with the old title. I might order the new version but for now I've had enough frustration.